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| Advanced keyword method for your content made easy |
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Posted by: Kurt - 05-06-2022, 09:48 PM - Forum: Cash Cow Marketing
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Here's an actionable method to take your SEO content to the next level using two free resources. This isn't just about ranking, it's about getting traffic. They aren't necessarily the same thing.
IM circles generally don't use the term "LSI" (Latent Semantic Indexing) correctly. Most of the keyword tools I've seen give a list of keyword phrases all using the same root word, like: - SEO tips
- SEO content
- SEO for Wordpress
LSI and "Co-Occurance" is really about the other words and phrases that help Google understand what a page is about. A page about "SEO for Wordpress" would probably have a number of phrases that don't contain "SEO" like, "plugins", "Yoast", "RankMath", "H2 tags".
Here's the two best tools I've found to correctly grab LSI/Co-Occurance keywords:
This assumes you've already done keyword research and have selected your main keyword phrase for the focus on your page and content.
These two work in different ways and when combined they are extremely powerful.
1. TxtOptimizer - Free. Lists LSI keywords missing from a page.
Do a google for your main keyword phrase. Then go to TextOptimizer and enter the URL for each of the three highest ranking pages. Copy the missing keywords into a text document and sort alphabetically, then check for words and phrases that appear multiple times.
The advertised benefit of TextOptimizer is to find keywords and topics to make your page look more relevant to Google.
This is good, but there's another BIG benefit. When combined with your main keyword, these missing keywords give you combos of keyword phrases the top sites don't have. And it's these keyword combinations that can really drive traffic.
2. ScaleNut (aff) - Free trial then free membership level. Lists the most used LSI keywords from the top ranked pages for that keyword phrase. Note that ScaleNut calls them "NLP" keywords. Obviously, the most used keywords on the top ranking pages help those pages rank.
Which LSI Keywords to Use? Be Productive, Not Perfect.
Using both tools, you should have a big list of keywords. It's going to be just about impossible to include them all in a good piece of content.
Start with the keywords ScaleNut lists as having the highest "IMPORTANCE" rating. Then add TextOptimizer's most common "missing" keywords. Next, go through and add other keywords from your research.
You need content focused on your main keyword phrase, so create it. (Captain Obvious)
For the LSI/secondary keywords, include the ones that create good, helpful content as quickly and easily as possible. SEO is more about creating content and putting words on pages than it is about perfect SEO. If you can't quickly create a paragraph or two of good content for a particular keyword phrase, move on to the next.
Advice and Info for ScaleNut <= My affiliate link
I recently discovered ScaleNut and I am taking a serious look at it. ScaleNut is a very powerful AI content writer and keyword research tool. It may be the best AI content writer I've used. And it's the only AI writer that includes SEO keyword research. It's closest competition is probably SurferSEO, but IMO ScaleNut is better and cheaper.
When you sign up for a free account, it gives you a free 7-day full-featured trial. Plan ahead and use it to your full benefit. After the trial is over, you'll only be able to do keyword research for 2 keywords a month and the AI writing features become severely limited.
Even with the paid plans the keyword research reports are pretty limited for lower-level members. But they are extremely potent for folks wanting to create SEO-friendly, quality content.
The long form content writer is also limited in the free and lower membership levels. But...even the lowest level ($12/month paid annually) gives you unlimited short form characters. To be honest, the short form possibilities are endless and the content I've been producing with it has been very good.
ScaleNut <= My affiliate link to sign up for the free trial. I'll only make money if you decide you like it and upgrade.
PS. Links to both TextOptimizer and ScaleNut tools are also available from the Content Silo page.
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| When push comes to shove...comparing aWeber and GetResponse |
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Posted by: Kurt - 05-05-2022, 03:49 AM - Forum: Cash Cow Marketing
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There's some pretty good studies that suggest push notifications are opened and clicked more often than email. It really shouldn't be either/or as both are valuable ways to increase the long term value of your visitors.
Fairly recently, aWeber and GetResponse autoresponder services have added push notifications capabilities. I've been testing each on this forum just a bit, and here's what I found so far:
They both have pretty much the same installation requirements: Add a snippet of code to your page/site header (GetResponse) or body (aWeber) and upload a file they give you to the root of your domain. They each also have WP plugins.
Both have little documentation. They show you how to set it up, but don't tell you much about how often the subscribe window opens when someone doesn't subscribe. Once a day? Per session? One time only?
The features are very limited compared to some of the dedicated push notification services. The thing is, these missing features like auto sending, scheduling, segmenting, etc. are features both email services have so I expect them to include these features at some time, but when???
Right now, it looks like GetResponse is a little ahead...except it didn't quite work when I installed it. When I tried to subscribe to notifications, it wouldn't accept my click, so the "Wanna be notified" window kept popping up every time I clicked a different forum page. So I removed it.
I did get aWeber to work pretty easily...except it says I have my code snippet hasn't been verified. The code was on the page and I could see it in "View Page Source". It seemed that the warning was the error and that it did actually recognize the code.
aWeber had a simple Opt-In Prompt Timing feature with a couple of basic options GetResponse doesn't have.
However, GetResponse has a few more design features. They're very basic but they do let you customize the look a lot more.
Also, GetResponse allows you to create push notifications for multiple websites. I haven't found a way to do this with aWeber, I could be missing something and this could be because of the verification error I'm getting.
Even though I didn't get GetResponse to work yet, it looks like the better option at this time because it lets us have multiple sites/projects. I expect the issue is just a bug and will be fixed shortly. I'll put in a support ticket soon if not.
Quick aWeber vs GetResponse - This has to be one of the most asked questions in the history of IM.
I'm not an email marketing expert...But, I've had accounts with both for over 15. To be honest, they're pretty equal IMO and I've found that over time the delivery rates for which is better goes back and forth. AWeber probably has a few more advanced features while GetResponse is a little easier to use and cheaper.
Both have free accounts and I recommend you get an account on each, especially if you have multiple niche sites.
Get a free GetResponse account here
More info about GetResponse Push Notifications
Get a Free aWeber account here
More Info about aWeber Push Notifications
These are all affiliate links. Both free accounts have very good features but include a link to each service in every email. After you grow you'll want to upgrade to a pro account and that's when I'll make a commission. But get results FIRST.
I like the idea of having my push service the same as my email service as they're both followup. I hope aWeber and GetResponse add some more advanced features soon.
There are third party push notification services and if you have any experiences with them, post them below.
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| An insiders look at affiliate marketing from a former affiliate manager |
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Posted by: Kurt - 05-05-2022, 01:21 AM - Forum: Cash Cow Marketing
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Here's a video with some good info from a successful affiliate blogger and former affiliate manager. This isn't the typical rehashed affiliate marketing advice.
I feel it's always good to understand the "other side". He discusses the role of affiliate manager and tells the truth about affiliate marketing, that it's all about money. We all need to realize this as both marketers and consumers.
He discusses things like the pages that make the most money compare products and recommends only having affiliate links for first 3 products, at least until you get results.
He also discusses how to use leverage to negotiate with affiliate managers to get more money.
It's definitely worth checking out.
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| Two very effective and free long term link building strategies |
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Posted by: Kurt - 04-26-2022, 01:46 AM - Forum: Cash Cow Marketing
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Here's a two link building strategies that you need to seriously consider adding to your tool kit.
The first is Guest Blogging, but not just randomly searching for websites and asking if they accept guest posts. Try these instead:
FaceBook has a number of groups dedicated to link exchanges and guest posts. Here's the FB search results for groups for each: Code: https://www.facebook.com/search/groups/?q=link%20exchange
https://www.facebook.com/search/groups/?q=guest%20post
Also check for FB groups for Blog and Link RoundupsCode: https://www.facebook.com/search/groups/?q=expert%20roundup
https://www.facebook.com/search/groups/?q=link%20roundup
*Stupid FB won't let me link directly to their search results so you'll have to copy/past the URLs.
Reddit has a couple relevant subreddits:
https://www.reddit.com/r/linkbuilding/
https://www.reddit.com/r/GuestPost/
There are signs Google has reduced the value of links coming from guest posts. However, using a little planning there's no way for Google to always tell if a post is a guest post or not. It's also unlikely Google will contact other members of a group pretending to want to do some linking and asking "What's the site?".
The second method is networking.
This takes effort and dedication over time, but it is extremely powerful.This is how link brokers build their business and it's a business model that you can use for your own SEO and/or sell to clients. Getting to know people for your mutual benefit will always be a sound business model.
Where do people that have access to multiple sites AND are interested in marketing these hang out?
The obvious answer are places like marketing/SEO groups and forums.
But...there's also web designers and website managers that have clients that could use content and/or links. Here's a few ideas of communities to join and network with people that can get and give you links.
https://www.linkedin.com/search/results/...ds=content
https://www.linkedin.com/search/results/...ywords=seo
https://www.reddit.com/r/webdev/
https://www.reddit.com/r/web_design/
The groups and ideas above make it as easy as possible to find good matches.
How to write guest blog posts and get more links a lot faster:
Next, use Rytr (aff link) to make content creation faster and easier.
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| April 25 2022 News You Can Use |
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Posted by: Kurt - 04-25-2022, 10:42 PM - Forum: Cash Cow Marketing
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What’s Coming in WordPress 6.0 (Features and Screenshots)
https://www.wpbeginner.com/news/whats-co...reenshots/
"In this article, we’ll give you a sneak peek into what’s coming in WordPress 6.0 with features and screenshots."
Where Are These Viral Social Media Platforms Now?
https://blog.hubspot.com/marketing/viral...tforms-now
"From TikTok to Clubhouse to Lasso, it seems like new viral social media platforms are popping up every day. Furthermore, many of the ones that were once en vogue have suddenly waned in popularity. If you’re a marketer, keeping up with these trends can be difficult but necessary in building and maintaining a strong audience....And which ones are still worth investing in? Here’s what you need to know."
What Exactly is NFT Music?
https://smallbiztrends.com/2022/04/what-...music.html
"Music NFTs are the new frontier that has opened up for musicians and independent artists to make some serious dough. Simply put NFT music features a digital asset that incorporates a piece of music. It could include a tokenized version of a single song, an album, digital merchandise, an opportunity to meet artists, special tickets, or even a music video. The portfolio of NFT music will only depend on how the artist wants to structure and package the NFTs."
Google Tests New Search Feature Called ‘What People Are Saying’ And It’s Very Unique
https://www.digitalinformationworld.com/...alled.html
"Google has reportedly begun the testing phase for a new search feature called ‘What People Are Saying’ and it’s unique, to say the least. The tech giant’s main objective with the new rollout is related to displaying search results that are mainly related to topic-based discussion forums that are featured online. "
Brave and DuckDuckGo Have Implemented The Ability To Bypass Google’s AMP Pages, Much To The Latter’s Chagrin
https://www.digitalinformationworld.com/...ented.html
"The Brave and DuckDuckGo browsers have recently added updates that allow users to directly bypass AMP pages hosted by Google. "
Domain Names and SEO
https://www.internetmarketingninjas.com/...l-hartzer/
"What’s the role of your chosen domain name on your future SEO strategy and visibility? This is one controversial question because it has been changing a lot throughout the years."
The “creator economy” is booming. So why do 35% of creators think they’ll quit making content?
https://www.tubefilter.com/2022/04/22/ma...orm-study/
"According to a recent state-of-creator report from Linktree, there are now more than 200 million creators making money from posting content to platforms like YouTube, TikTok, and Twitch...But how do those full-timers feel, both about their careers and about the platforms providing a place for those careers to (potentially) flourish?"
Avoid These 7 Easy But Stupid SEO Tactics
https://www.searchenginejournal.com/stup...cs/338811/
"There are a lot of articles promoting quick SEO fixes. Avoid these seven SEO tactics before they seriously hurt your long-term SEO performance."
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| How can I learn SEO for free? |
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Posted by: Kurt - 04-23-2022, 01:38 AM - Forum: Cash Cow Marketing
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Here's an excellent collection of info, guides and tools so you can be an SEO expert. It's the most complete resource I've seen.
https://learningseo.io/
Here's the topics and resources:
Quote:SEO Fundamentals
Introduction to SEO, Keyword Research, Competition Analysis, Content Optimization, Technical Optimization & Link Building.
Execute an SEO Process
Developing an SEO Audit, Establishing an SEO Strategy, Setting SEO Goals, Measuring SEO, Reporting SEO, SEO Process Management.
SEO in your CMS
Learn how to implement SEO related configurations in WordPress, Wix, Shopify, Magento, Squarespace.
Deepen your SEO Knowledge
Go In-Depth in SEO different areas: Technical, Content, Backlinks, Management, Opportunities, Scenarios.
Specialize Within SEO
Learn International SEO, E-Commerce, SaaS SEO, Local SEO, Travel SEO, Enterprise SEO, Small Business SEO and more.
Automate SEO Tasks
Learn to automate your SEO tasks using Python, App Scripts, BigQuery and SQL, RegEx, R and more.
SEO in Other Search Engines
Learn how to develop an SEO process for Bing, Yandex, Baidu, Naver, Amazon or YouTube.
Keep Up with SEO News
Keep up with SEO news with free publications, aggregators, newsletters, podcasts and events.
Implement w/ Free SEO Tools
Free keyword research, on-page, link building, rank tracking, reporting, speed, structured data and more.
Complement your SEO
Resources to learn HTML & CSS, JavaScript, Soft Skills, Start an SEO Business, Google Analytics, and more.
I have a few issues with it and "main stream SEO", especially if you're new to SEO. They can really overcomplicate things and typically take the position that they have an existing site/niche and are performing SEO for this single site. Often the info and advice is best for "corporate" sites, with budgets and departments.
As a DIY direct marketer wanting to use SEO as a means of getting traffic, you're not limited to a single site nor a single niche. None of these resources teach you to try different ideas, keywords and niches on different domain names.
These resources generally don't discuss blackhat and grayhat SEO. I don't condone many of these methods, but the facts are you will be competing against them and some of the blackhat stuff can be used in whitehat ways.. Understand that there's an entire SEO counter-culture that is missing from the resources.
If you're getting starting, don't get lost in all the info. Focus on:
Getting domain names that give you at least a little advantage
Solid and plentiful keyword research looking for low comp keywords and niches
Creating SHARABLE content as fast and cheaply as possible.
IMO, it really comes down to being able to make SHARABLE content, which means content that will be appreciated when shared to the right people. Good, basic SEO and keyword research can be learned pretty easily. Then it's a matter of putting content on web pages based on that data as effectively and efficiently as possible.
If your plan is to work in SEO for a major business or client, or you start getting more successes using the essential basics, THEN start digging deeper into the topics included.
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| How to start a business with little or no money |
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Posted by: Kurt - 04-22-2022, 01:19 AM - Forum: Cash Cow Marketing
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Here's a solid business plan. It will take consistent effort over time but it can be used to start small and scale as you grow. The video below (play at 2X speed) talks about setting up a simple, but very effective marketing funnel without having to spend money on fancy funnel software with big affiliate commissions added to the price.
Let's take the niche marketing aspect a little further. Marcus Campbell uses marketing a band as an example in the video. You will need to know what their goals are with their "band site". Is it to sell/promote their music or to book gigs or both or something else?
The real takeaway is to "market marketing" to a specific niche. If you are starting out, create products and services for a specific business to help them make more money. You know there is a demand for this, as every business wants to make more money. It's a matter of reaching these folks with something they want.
The video talks about creating a "band website" template/site and giving it away to bands that use his affiliate link for hosting. By creating a template for a specific niche, you can resell it over and over, building a list of business owners as you go that will need other services.
You can go from plumber sites, to lawn care sites, etc. to scale. Much of the marketing info you can pass on will be the same with some good customized info for each specific niche.
Get traffic using solid SEO and research, as well as forums and LinkedIn groups where these folks hang out and interact with them, asking them questions about their concerns and helping them when you can.
I'm just making these numbers up, and they could well all be ZERO in reality, but let's say you had a good reseller hosting account. How hard would it be for you to host and manage 20 customers at $20-50 a month?
An important tip in the video is about letting folks contact you, especially when first starting out. A good investment may be a live chat app that can work across multiple pages and domains. If I were in my hustling days, this is something I'd strongly consider.
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| How many links to rank and getting an edge |
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Posted by: Kurt - 04-21-2022, 05:10 PM - Forum: Cash Cow Marketing
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It's pretty straight-forward to research how many links the top ranking pages for a given keyword search have and is one of the stronger indicators of how strong the competition is for that keyword.
Here's a quick 3:38 video you can play at 2x to see how to check the links for the top ranking sites for keywords:
The video shows that just one or two good links can make all the difference for low competition (with value) keywords.
This is why doing some quick research into available domain names that have even just one or two really good links that you can buy for $10 can be a huge advantage.
The numbers are available for us to do research that greatly increases our chances of success. Many people likely need to spend more time, and in smarter ways, digging for opportunities that give us an edge.
Here's a couple of threads that go into more details and will give you a decided advantage:
Easy way to find domain names with a link advantage
Don't choose keywords. Let keywords choose you or How to REALLY make money with SEO
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