An Introduction to Schema Markup for SEO

Here’s a good into for schema, which is essential for SEO. “In its simplest form, schema markup is a form of structured data that helps Google gain a better understanding of a webpage’s content. When a search engine understands content better, it can reward you with rich snippets and help return more relevant search results.”


http://feedproxy.google.com/~r/conversat...or-seo.htm

I haven't used Youtube much lately other than uploading (hosting) videos. When they changed the minimum requirements for their monetization it hurt my YouTube strategy quite a bit. I had multiple niche channels. In total they far surpassed YouTube's minimal requirements and they all used the same Google Adsense account, so Google knew they were all me.

And they seemed to make a shift to wanting "stars". I don't want to be onscreen, let alone a "star". I just want to make helpful and interesting videos...and have some benefit for doing so. Their ranking algo also seemed to favor longer videos.

But YouTube's recent addition of Shorts has me motivated to focus more on YouTube again. Shorts fit my own personality better and I like making quick, short videos. I'm not sure how it will go, but I'm excited about this new format.

Here's some free vertical videos with public domain licenses that you can use any way you want from Pexels and Pixabay. Most videos you find are wide screen, 16x9, but short content for mobile generally prefers vertical videos which are 9x16. Check out these resources to find stock videos formatted for mobile short content.

Pexels Verticals
https://www.pexels.com/search/videos/vertical/

Pexels has a category just for vertical video. It isn't organized very well but once you get to the vertical page above do a search for your keyword while keeping "vertical" in the search box too.

vertical dog
vertical funny
vertical ocean
vertical rain

How to Get My Exclusive Vertical Video Cover

Pexels doesn't have a category for vertical videos, so I converted a bunch (151) of the best ones by hand. These are full screen videos on mobile and aren't just "shrunken" 16x9 videos so they fit.

Generally, these videos are a lot better for backgrounds than the ones you'll find at Pexels. Check out a few samples in this video:
 


There are three separate downloads with 50, 50 and 51 videos in each for a total of 151 vertical videos.

• To get a link to one download make a helpful, funny or interesting post on this thread. Surely you've found a good resource or joke you can share.
  
• Each time you make a post I'll PM a link to one of the downloads
  
• Make each contribution in a separate post.
  

Good stuff...the basic SEO advice that applies to just about every platform (keywords in your profile name, pins, boards, etc). Also includes a couple of really good tips, like creating duplicate pins where you change a single element to see which gets the most engagement.
 
 
8 Pinterest SEO Hacks For More Clicks, Traffic, & Sales
 
https://www.youtube.com/watch?v=rY7vkhaMZyM

LinkedIn has launched LinkedIn Stories to compete in the short content arena. Here's what you need to know to get started.

Intro Videos:
 
LinkedIn Stories | What You Need To Know
 

 

LINKEDIN STORIES TUTORIAL - Quick and easy!
 


 
LinkedIn Stories – How to take advantage of LinkedIn's new content type in 2021


Makes a suggestion of creating 30 questions and answering them. Best if you upload once a day or at least once a week.

Story Pins are Pinterest's new venture into short form content.

Quick notes:

• You can link up to 20 pages per Story Pin
  
• Not time limited
  
• Content hosted on Pinterest unlike regular pins which are shared content.
  

Pinnacle Studio 24 Ultimate is a professional video editing software that normally sells for $109.95. Humble Bundle has a deal where you can get a 100% legal and legit license for just $1.

Check out Pinnacle Studio here but DO NOT BUY it from this page:
https://www.pinnaclesys.com/en/products/.../ultimate/

Instead get it here for $1:
https://www.humblebundle.com/software/de...e-software

There are other bundles available, including one with Corel Painter, but the $1 offer for Pinnacle is too good to pass up. Even if you already have video editing software there's probably a cool feature or filter that you'll appreciate.

• Set up a WordPress blog with some special plugins and secret strategies I put together for you.
  
  
• Add some RSS feeds to provide you with evergreen, constantly updating sources of content. I've provided you huge lists of feeds for some of the most profitable niches on the Net and tell you how to do it.
  
  
• As the content updates, select the content items you want, then quickly edit them to make them unique if you wish. I'll show you some tricks.
  
  
• Select where you want them published.
  
  
• We'll use IFTTT to automate publishing the content across your Frontier properties. You'll discover all sorts of cool things you can do to automate and expand your business.
  

• Facebook
  
• Twitter
  
• Tumblr
  
• Pinterest
  
• YouTube
  
• LinkedIn
  
• Instagram
  
• Blogger - (for Google indexing)
  
• plus many others...
  

• They are the sites that get the most traffic on the Net that also let you create accounts and post content.
  
• They let you build audiences through friends and followers.
  
• Not only that, but they can be automated using RSS and IFTTT (plus the free version of Zapier).
  

• How can you get lots of content fast?
  
• Where should you put it?
  
• What content should you build links to?
  
• Where should you post PLR content and why?
  
• How do you get traffic to these pages?
  
• What are camouflage pages and when should you use them?
  

• Animals & Wildlife
  
• Beauty
  
• Beer
  
• Business
  
• BuzzFeed
  
• Cats
  
• Crypto
  
• Dogs
  
• Entertainment
  
• Facts
  
• Family
  

• Fashion
  
• Fitness
  
• Food
  
• Gadgets
  
• Games
  
• Health
  
• Humor
  
• Marketing
  
• News
  
• Personal Finance
  

• Pets
  
• Science
  
• Self-Improvement
  
• Sports
  
• Stocks
  
• Tech
  
• Travel
  
• TrendHunter
  
• Weight Loss
  
• Wine
  

Google recently launched (relaunched) Google Web Stories to compete with Instagram, TikTok and Snapchat as a short content platform. They're looking for fast loading "short content" for mobile

The main difference from a marketing/business point of view is Stories will have Google's reach. If you can get your Story listed on Google, you don't need any friends or followers to get traffic. On the other hand, with the other sites you can build your own audiences with friends and followers and aren't totally dependent on how a search engine feels about your content.

If you aren't familiar with Stories, IMO they are really PowerPoint presentations/slide decks using HTML so they can be embedded directly into web pages and viewed in a web browser.

Slide decks/presentations are made of a collection of individual slides and Stories have individual pages. And like PPT slides, each page can have video, images, text, animations, etc.

Also, Stories last and aren't temporary whereas your posts on other social sites can only be available for a short time. This means a Google Story can bring traffic for a prolonged period of time..

You own the content and host it on your own site.

Google also allows you to link to web pages and ONE affiliate link per story. Just be sure to tag it as an affiliate link by including: (AFF) next to the link.

There's a number of ways to create Stories, but for most people the best way is probably to install a free Wordpress plugin that lets you create Google Stories in your browser.

Search for "Web Stories" in your WP admin plugin page or download it here:
https://wordpress.org/plugins/web-stories/  


Stories Official YouTube Channel - Google's Stories Channel has about 15-16 short 4-6 minute videos...be sure to check them out:
 
https://www.youtube.com/c/GoogleWebCreat...eb+Stories

Here's the Intro Video:
 
https://www.youtube.com/watch?v=MCcHkmzrIVY&t=1s

 
More Resources:

All You Need to Know About Google Web Stories
https://nozakconsulting.com/seo/all-you-...b-stories/

SEJournal [PODCAST] - Three SEO experts discuss Web Story optimization for Google Search and Discover.
https://www.searchenginejournal.com/goog...st/388263/

Google Web Stories WordPress Plugin (Beta) for More Traffic
https://www.searchenginejournal.com/goog...es/373520/

Youtube Shorts are Youtube's new short video feature. There are a couple of ways to create YouTube Shorts, but a simple, easy way to create Short videos:

1. That are vertical, so they are formatted to mobile devices. An aspect ratio of 9:16 is best.
   
   
2. It's 60 seconds or less.
   
   
3. Uses the hashtag #Shorts in the YouTube video title or description.