Google recently launched (relaunched) Google Web Stories to compete with Instagram, TikTok and Snapchat as a short content platform. They're looking for fast loading "short content" for mobile

The main difference from a marketing/business point of view is Stories will have Google's reach. If you can get your Story listed on Google, you don't need any friends or followers to get traffic. On the other hand, with the other sites you can build your own audiences with friends and followers and aren't totally dependent on how a search engine feels about your content.

If you aren't familiar with Stories, IMO they are really PowerPoint presentations/slide decks using HTML so they can be embedded directly into web pages and viewed in a web browser.

Slide decks/presentations are made of a collection of individual slides and Stories have individual pages. And like PPT slides, each page can have video, images, text, animations, etc.

Also, Stories last and aren't temporary whereas your posts on other social sites can only be available for a short time. This means a Google Story can bring traffic for a prolonged period of time..

You own the content and host it on your own site.

Google also allows you to link to web pages and ONE affiliate link per story. Just be sure to tag it as an affiliate link by including: (AFF) next to the link.

There's a number of ways to create Stories, but for most people the best way is probably to install a free Wordpress plugin that lets you create Google Stories in your browser.

Search for "Web Stories" in your WP admin plugin page or download it here:
https://wordpress.org/plugins/web-stories/  


Stories Official YouTube Channel - Google's Stories Channel has about 15-16 short 4-6 minute videos...be sure to check them out:
 
https://www.youtube.com/c/GoogleWebCreat...eb+Stories

Here's the Intro Video:
 
https://www.youtube.com/watch?v=MCcHkmzrIVY&t=1s

 
More Resources:

All You Need to Know About Google Web Stories
https://nozakconsulting.com/seo/all-you-...b-stories/

SEJournal [PODCAST] - Three SEO experts discuss Web Story optimization for Google Search and Discover.
https://www.searchenginejournal.com/goog...st/388263/

Google Web Stories WordPress Plugin (Beta) for More Traffic
https://www.searchenginejournal.com/goog...es/373520/

Youtube Shorts are Youtube's new short video feature. There are a couple of ways to create YouTube Shorts, but a simple, easy way to create Short videos:

1. That are vertical, so they are formatted to mobile devices. An aspect ratio of 9:16 is best.
   
   
2. It's 60 seconds or less.
   
   
3. Uses the hashtag #Shorts in the YouTube video title or description.
   

Has anyone used Ubersuggest or know how it compares to other SEO tools? I'm looking for keyword research help mostly.

I believe the move to "short content" by the major platforms is one of the most profound shifts I've seen for online marketers I've seen and I've been doing IM since 1996. 

Think about this...in the past 4 months Google, YouTube, Pinterest, LinkedIn, Twitter and Reddit have ALL major features and platforms to copy TikTok, which copied Instagram, which copied Snapchat. 

More specifically, they all have added "story" or short content platforms. For example, YouTube now has "Shorts", which are vertical videos that are 60 seconds or less. Short content formatted for mobile devices. 

Also Just Recently:

• Google just launched Web Stories.
  
• Pinterest added "Story Pins"
  
• LinkedIn added LinkedIn Stories
  
• Twitter added Fleets
  
• Reddit bought the short content video platform Dubsmash
  

Quote:What's the one thing Pinterest, YouTube, LinkedIn, Twitter, Reddit, and Google have in common? Over the past four months, they all launched their own Instagram story-like feature as part of their main product:

Quote:If you're familiar with the law of shitty clickthroughs, you'll know that each acquisition channel/strategy declines over time. Facebook Ads costs get higher year-over-year. SEO gets harder and harder as time passes, and so on.

There is one thing you can do about this: Keep an eye on new channels, so you can be the first to reap the benefits in case that channel takes off. This is what happened to Austin, the co-founder of Morning Brew.

1:00 Pinterest User Behavior - View Pinterest as a search engine.  Setting up your account using basic SEO.
14:45 Use "Guided Search" suggestions as keywords for boards (and pins).
27:00 (about) discussion about using Pinterest Ads for keyword research. No need to spend for ads to use it.

I'll add a tip...when thinking of keywords for your boards check Google to see if Pinterest has any boards ranking and if so, is that board using an exact match keyword phrase as the board title or not? If there's no boards or if none are exact matches then it's more likely you can get your board to rank in Google as Pinterest gets a lot of love and authority from Google.

10 Common Copywriting Templates to Use in Marketing

Here’s some really useful templates for marketers…


https://blog.hubspot.com/marketing/copyw...-templates

Dozens Of Dogs Set For Euthanasia Find Foster Homes Just In Time For Christmas

The Christmas spirit is alive and thriving at one North Dakota animal shelter. The Souris Valley Animal Shelter in Minot, North Dakota recently gave the best gift of all – another chance at life and love!  


https://iheartdogs.com/dozens-of-dogs-se...christmas/

Has anyone ever tried this for getting backlinks, citations etc ? 
https://www.helpareporter.com/

Apparently it's very effective for SEO (HARO) - must admit I'd never heard of it before! It looks like it might be hard work though (which will put me out!).

Good luck everyone!  

Here's 3 places on social media where you can promote your website and content.
 
 
https://www.youtube.com/watch?v=N9cG3_ZbQVw

Startups - Sub Reddit
https://www.reddit.com/r/startups/

Blogging and Promotion - FB Group

Quote:https://www.facebook.com/groups/nextechage