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  What's the missing link?
Posted by: Kurt - 07-07-2020, 08:28 PM - Forum: Cash Cow Marketing - Replies (2)

I think there's something people that work for themselves have that people with jobs don't and it's something I know that I need to feel a lot more in my business.

Let's say you have a job and set the alarm to go off every work day. One night you forget to set it and you wake up late the next morning so you're in total rush mode with the adrenaline pumping trying to get to work on time. You have a sense of URGENCY.

I believe this sense of urgency is essential for those of us working for ourselves too. But it doesn't come easy. We won't be fired if we forget to set the alarm. On the other hand, I've found a lot of people that say they want to start their own businesss have ZERO urgency, which results in them never even getting started.

To make it worse, other people in your life may not understand your need for urgency working for yourself. They don't understand why you "have" to do something now and can't do what they want you to do. They don't understand that the only one "making" you do something is yourself.

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  Facebook research and targeting - essential intermediate marketing skill
Posted by: Kurt - 07-06-2020, 11:30 PM - Forum: Cash Cow Marketing - No Replies

IMO FB research is a required skill. This doesn't mean spending money on ads and creating sophisticated funnels. It only means to be able to access and use FB's audience tools. But I do think most IMers should spend at least 4-5+ hours learning about FB audiences and use the tool on an ongoing basis.

FB audiences are really markets. Marketing is about matching products/services with markets. And IMO the best marketing is finding a market THEN create products and services for that market.

Neil Patel has a pretty good article on using FB targeting. I suggest doing a little more research on his major topics in the article.
https://neilpatel.com/blog/facebook-ads-targeting/

And there's tons of good stuff for free on Youtube.
https://www.youtube.com/results?search_q...eting+2020

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  Third party or custom email address?
Posted by: Kurt - 07-04-2020, 06:56 PM - Forum: Cash Cow Marketing - No Replies

What do you use and recommend for your business? For years the "common advice" seemed to be you had to use your own domain name as your email address for branding and because it made you look more professional.

But I think there is a big advantages to using a third party email address that haven't gotten much discussion. I have a number of different web sites for different puposes. Some of them are are the same server.

What if your server/host goes down or you forget to renew an important domain name? Now all your email AND all your sites are down. You've just launched a product and now people can't access their download and can't even contact you for help.

Or you want to sell your domain but you used it for all the site logins and accounts you have?

There are pros and cons to each, it's just I haven't heard much about the benefits of using a 3rd party email.

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  Print Sales Page ?
Posted by: KenB - 07-03-2020, 11:23 AM - Forum: Cash Cow Marketing - Replies (3)

I would like to print the sales page, as a reference for the many features we receive.
When I try to print on my system -- nothing happens

Is this a problem on my end ?
Thanks
Ken

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  What are some of your memorable childhood pranks?
Posted by: Kurt - 07-02-2020, 06:59 PM - Forum: Water Trough - Off Topic - Replies (4)

As teenagers there were 4 of us that would go to the amusement park to ride the bumper cars. We'd always pick out one kid at random and all target him. The best part was the kids never realized we were all ganging up on them and they laughed every time we hit them, which made it even funnier to us.

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Question Form submission: Help Pheeds Help You Form
Posted by: fionadarocha - 07-02-2020, 09:03 AM - Forum: Cash Cow Marketing - Replies (9)

Question and Info: Hi! I have been an IMer for 4 years now, learning the ropes - what groups to join, how to give value, communicating, being involved and trying to set up my business. My husband first got me into IM and I was so sceptical, but I am now seeing what can be achieved and it blows my mind!


Experience: I worked in travel, then having had three children I settled down to working in Infant and Primary schools and went to University to learn how to help Children with Special Needs more effectively. Two Degrees later and 10 years in Education, I left worn out and needing to help family members suffering from cancer and elderly. Now, I am concentrating on helping my husband get out of working in Healthcare, as a consultant, and building up a business for our future.

Your Assets: I am an author, looking to publish a book for children, that I had written some time ago and want to publish this year. My husband and I have just created our websites to promote our Digital Agencies - one selling software to gain leads and the other to offer Ad, video and social media services. I have my own website where I want to promote my Freelance services (video and website creation) and of course the site for the character of my book!

Your Marketing History: I am just starting out and have tried E-commerce with Shopify when it first launched and it flopped. 'Failures' only occur when you give up and stop doing what you are determined to see success in...WOW! That is now my new mantra! So I am determined to continue along the path that I have outlined above until I see success.

Budget - Startup: Right now my budget is minimal and changes according to the success I have because everything is put back into my business

Budget - Ongoing Monthly: Would really prefer not to divulge that info.

I understand I'm making a public post with this info.: I understand I

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  Becoming the "Expert"
Posted by: 10x - 07-01-2020, 04:40 AM - Forum: Cash Cow Marketing - Replies (5)

No one wants to buy from people that are guessing or otherwise don't know what they are talking about. People that make it big, in all areas of business and life, typically are known for their expertise. That doesn't mean they know everything but it means that they are perceived as someone with the qualities and knowledge that can provide helpful and valuable products or services.

One key, in building our perceived expertise, is that almost all of the "gurus" are prolific. They many books, courses, software programs, workshops, etc. Think of someone like Mike Filsaime--putting out stuff for 15-20 years pretty much non-stop. But look outside the IM arena and look at Microsoft or Dr. Phil or Oprah. They put out a bunch of stuff. To the average person, anyone who puts out book after book after book MUST be smart even if the quality sucks. 

Another is that they seem to be everywhere. Gary V, for example, is on all the social media platforms many times a day, email, blog, speeches, podcasts, etc. etc. Gary is at least partially known as the go to guy simply because he is everywhere. 

Of course there are gurus types that are just the opposite such as the creator of the Warrior Forum. No one, that i know of, every met him in person. Some of us had email conversations but that was it. He didn't post his pic everywhere and wasn't on all the social media (of his day). But he's an exception. Most people who make it big follow both keys above.

What would you add?

Do you agree with this post? If not, convince me I'm wrong!

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  SEO Help
Posted by: 10x - 07-01-2020, 02:17 AM - Forum: Cash Cow Marketing - Replies (12)

There are so many lies, theories, guesses, fake gurus, etc. in the SEO arena that any sane person wouldn't be in that state for long if they tried to make sense of it all.

What are your best SEO tips?

What can you do if you don't want to go out backlink hunting? Or making comments or any of the typical backlink building activities.

If a person could only do 3 SEO related tasks, what would be the 3 highest potential ROI tasks that won't get you in trouble?

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  Free website for a year from Yahoo Business
Posted by: Kurt - 06-30-2020, 09:52 PM - Forum: Cash Cow Marketing - No Replies

This looks like a great opportunity for both small businesses as well as a service to offer them.

https://smallbusiness.yahoo.com/business...yitforward

Quote:During this time of uncertainty we’re helping businesses get online with a FREE Website, Domain and 5 Emails for a year*Website BuilderChoose from 150+ templates to build a modern professional website.[Image: domain_search.svg]Domain NameFind a personalized domain name that matches your business.[Image: mail.svg]5 Business Email AddressGet custom email for your business. Comes with 1 TB of storage and a mobile app.[Image: domain.svg]Private Domain RegistrationProtect your privacy, prevent unwanted solicitation, and stay in control.[Image: business_canvas.svg]Business Plan CreatorPlan your objectives and strategies needed for achieving them.[Image: location_reports.svg]Localworks ReportSee how your business appears online in 70+ search engines and local directories.[Image: consultation.svg]Consultation TimeTalk to a business expert from our small business team.[Image: resources.svg]Resource CenterLearn from our rich library of how-to and educational articles.[Image: customer_service.svg]24/7 SupportNeed help? Contact us anytime.

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  Biggest Mistake?
Posted by: Inixtyre - 06-30-2020, 05:45 PM - Forum: Cash Cow Marketing - Replies (7)

What do you think is your biggest mistake you made with your business? Mine was becoming a partner with a relative and I ignored the advice to never do business with friends or family.

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