[SHORT CONTENT] New major content type on pretty much all major platforms

[Kurt]

I've added links to threads about some of the short content platforms in my OP and will update that post as I add more. Please visit those threads for conversations about individual platforms.

Some random thoughts:

I haven't done Snapchat/instagram/tiktok so I I didn't have a lot of experience with story format. Spending a few days digging into this, PowerPoint really looks like the single skill that translates the best. You may not use PPT directly but the principles are very similar.

For platforms like Google Stories and Pin Stories, think basic on-page SEO principles. My hunch is they will use keyword relevancy at first then start factoring user engagement data as they gather it. IOW, I'm guessing you need good keyword optimization to rank at first, then good engagement to keep that rank. Google is probably more tuned to LSI and co-occurance where Pinterest's search is more basic.