A new marketing strategy The Pheeds Funnel

[Kurt]

I'm a fan of the TV show The Carbanaro Effect. It's about a magician that plays practical jokes on unsuspecting people. He does the same magic tricks but one simple change makes a profound difference. With other magicians, people ask, "How did he do that?". With Carbanaro they ask, "How did that happen and what's going on here?".

I just figured out something similar with marketing. A simple little change that has a big impact on my own marketing. It has to do with sales funnels.

I personally don't like having to click through a bunch of "OTOs" to get to my purchase. On the other hand, as a seller I understand that they do help the bottom line and some people like REASONABLE product funnels. But being a "treat others how you want them to treat you" I rarely added OTO/Upsells/Downsells to my products.

But that's changed. It's the Pheeds Funnel. I'm now putting TWO Buy Buttons on my sales pages.

1. Buy and get direct access.
-or-
2. Buy and check out some special deals you won't get anywhere else.

It's now each person's choice. For me as a seller I'm fine with this and I'm now treating people how I want to be treated. Give me a choice.

You can see a Pheeds Funnel in action here on the new Domain Royale Method sales page:
http://kurtmelvin.com/DomainRoyale/

What do you think of this as a customer?

And sellers...how can this be improved? Could a discount be offered for people that choose the funnel?