Thread Rating:
  • 0 Vote(s) - 0 Average
  • 1
  • 2
  • 3
  • 4
  • 5
EAT and YMYL - Two Google ranking concepts that are common sense.
YMYL stands for "Your Money or Your Life" and is a term used to describe web pages that are designed to offer advice on health, finances, and other topics that could have major implications for how people live their lives.

Think of the types of searches that can have significant implications on the searcher's life.

If you are creating content about these topics, your site will need good authority and respect on the topic from Google.

Related is EAT. EAT is a Google's acronym that stands for "Expertise, Authoritativeness, and Trustworthiness".

EAT is likely more important to Google for topics it considers as YMYL. Content giving advice on a topic like “severe chest pains” will probably be treated differently than a page about “Dad phart jokes”.

1. Expertise: Is your content written by someone who know about the topic?

2. Authoritativeness: Is your content written by someone with an authority on the topic?

3. Trustworthiness: Does the content have information about where it is coming from and does it have a disclaimer?
Get and spend Cow Chips just for being a Pheeds Phorum member...
(Never let anyone tell you that you shouldn't spend them all in one place.)
Like Reply

Possibly Related Threads…
Thread Author Replies Views Last Post
  Stop with the "I don't write for Google" and "AI is useless" stuff... Kurt 0 614 05-26-2022, 05:44 AM
Last Post: Kurt
  Can Google tell if you use ai? BobKa 1 919 05-20-2022, 04:19 AM
Last Post: Kurt
  Hosting, PBNs and Google Hilltop Kurt 0 968 01-16-2022, 07:30 PM
Last Post: Kurt
  What does the Google link spam update mean? Kurt 2 2060 09-21-2021, 02:33 AM
Last Post: Kurt
  A good introduction and guide to Google Snippets and how to rank using them Kurt 1 1865 09-17-2021, 10:31 PM
Last Post: Kurt
  Example of an article written with an AI app about common logical fallacies Kurt 0 1194 08-06-2021, 09:11 PM
Last Post: Kurt
  Concepts for SEO and Traffic for 2021 and Beyond Kurt 3 3554 07-05-2021, 04:08 AM
Last Post: Kurt
  Google page experience starting now Kurt 0 1753 06-29-2021, 09:37 PM
Last Post: Kurt
  10 Common Copywriting Templates to Use in Marketing Kurt 0 2040 12-22-2020, 09:56 PM
Last Post: Kurt
  GMail Filters + Google Alerts Kurt 0 1964 11-04-2020, 05:53 AM
Last Post: Kurt

Forum Jump: